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Using Brand Community in higher education as my foundation, each new endeavor supported a series or campaign with a sub-brand identity. Visual consistency, strong design standards, and trend-exploration established the individuality of each project while maintaining the voice of the Marquette brand.

LEAD Design: A program designed to offer participants with a solid understanding of the leadership characteristics necessary for growing their skills and talents in all areas of communication.

The Wakerly Media Lab for Creativity & Innovation

Student recruitment for lab assistance.

Diederich Drop-In

Diederich Drop-in is a series of webinars designed to aid students in their professional development. Each session invites a different guest speaker to discuss their professional story and explain why they choose their particular career path.

Marquette University, Audio Visual Department

During and following Covid. When reserving the right media resources and tools for course-related presentations and other academic events, I collaborated with the audio department by offering digital instruction.

Each year, the Diederich College of Communication sends out a holiday greeting to alumni, friends of the college, students, faculty, and staff. A video idea is developed, shot, and sent out through email and social media. I designed all the visuals based on that year’s video concept.

ClientAutomagazineDateApril, 2020AuthorJim CarterShare